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CHOOSING THE RIGHT SWIMSUIT : BODY SHAPE GUIDE
Which swimsuit styles suit which body types? We explain it all!
Learn moreSOWE: Basque coastal lifestyle at the heart of our collections
The Sowe collections were born just a stone's throw from the beaches of Biarritz. This immediate proximity to the ocean is more than just a detail: it's at the heart of our expertise. Who better to understand the demands of a perfect beach day than a team that lives by the tides? A versatile lifestyle on the Basque Coast Traditions and trends punctuate life on the Basque Coast. This duality shapesSowe's DNA: we draw our inspiration from this subtle blend of Biarritz heritage and openness to the world. Here, surfers, Biarritz families and travelers come together in a unique harmony that fuels our creativity. Inspiration from our teams The Basque Coast embodies an art of living that we translate into every one of our creations. Our collections are designed for those days that start with a trip to the beach and end with an aperitif by the water. The versatility that is so characteristic of Biarritz - where people move naturally from swimwear to streetwear - guides the style of our collections. Like Biarritz itself, Sowe embodies this unique fusion between the elegance of its imperial heritage, surf culture and the energy of the ocean. It is in this constant dialogue between tradition, trends and casual chic that we find the inspiration to create our collections.
Learn moreOUR NEW E-SHOP: AN EVEN MORE PERSONALIZED SHOPPING EXPERIENCE!
Our priority? To offer you an experience as attentive and personalized as the one you'll find in our boutiques, and in particular with an enriched morphological guide! We've developed an even more precise advice tool to help you find your ideal swimsuit.
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